Definition Redefined: 
To design an artifact in which objects such as A4 paper, a beach umbrella and up to 3 shopping bags can be carried on a moped safely and comfortably at a low cost. 

In-depth Problems Redefined:
  • A4 papers don't fit comfortably within the existing storage solutions

  • More than 3 shopping bags aren't usually carried

  • Necessary to travel with a backpack or handbag

  • Long objects are currently impossible to carry such as:
  • Surf board
  • Beach umbrella

  • No way to carry a pet to go to the vet

  • Small hold on bags are sightly too big to take to the airport and local stations

  • Difficulty maneuvering the moped especially turning, applying gas and braking depending on modal of bike

  • Reduce fear of driving unsafely due to overloading 

  • Irritating having to take bags into the petrol station when paying for petrol

  • Lack of leg room when loaded


THE FIVE WHYS 



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